Connect and engage with families

Sawyer has the tools to help you find, engage, and retain families so you can build community and keep your business growing.
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A young girl and her mom excitedly booking a chemistry class with a local providerA young girl and her mom excitedly booking a chemistry class with a local provider

Try Sawyer today

See how Sawyer’s powerful registration software can help you streamline your business needs, attract more customers, and grow revenue. Book a free demo.
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Meet with a Sawyer expert to tour the software and discuss your business’ goals.
Photo of a business owner using Sawyer to preview their activity schedule.
“Sawyer simplifies administrative tasks and boosts our reach. Its user-friendly platform makes managing registrations, schedules, and payments a breeze, connecting us with new customers and strengthening our community. Plus, features like parent reviews have increased our visibility and credibility, fueling our growth and success.“
— Robofun

Award-winning software for EDUCATORS

Capterra Shortlist 2025GetApp Category LeadersSoftware Advice Frontrunners 2024
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Deliver a seamless booking experience

Make booking a delight

Modern parents need to book classes and camps with one free hand, in the carpool line, or while cooking dinner. With Sawyer, you can be sure your booking experience is quick and easy for your customers.

Embed your schedule right on your site

With Sawyer, you can embed a mobile-optimized schedule directly on your website so your customers can browse, book, and pay in a few clicks.

Save your customers time

Families can create profiles that store important information like allergies, emergency contacts, and payment methods for faster future bookings.

Control what customers see

Set default filters and tags to highlight the activities and locations you want families to see first.
Class registration and child profile cardDad with his children and booking activities for them while on a busy street corner Dad with his children and booking activities for them while on a busy street corner

Attract families with free trials and promotions

Say hello to new customers

Find and convert new customers with free trials, discounts, and other promotional tools.

Offer and nurture free trials

Sawyer makes it easy to offer and track free trials so you can nurture trial customers into paid bookings.

Create urgency with discounts

Create urgency and drive targeted bookings in Sawyer with time-limited discounts and promo codes for specific activities or participant groups.

Give the gift of learning

Offer digital gift cards that families can purchase and share, driving referrals while generating upfront revenue.
Class roster listing, showing one student is on a free trialProvider teaching a child how to pronounce a word in SpanishProvider teaching a child how to pronounce a word in Spanish
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See Sawyer in action

Our software saves businesses at least 28 hours a month. Discover how smart software can transform your workflow today!
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Reach new audiences with the Sawyer Marketplace

Get your name out there

The Sawyer Marketplace helps new customers discover classes and camps nearby, and all Sawyer educators can be listed at no extra cost!

Meet new families in your neighborhood

Families can search the Marketplace for nearby activities and filter by age, location, vertical, class type, and more.

Get into your customers’ inboxes

Sawyer providers can be included in personalized recommendation emails sent to interested families in your neighborhood.

Automatically update your schedule

Schedule changes sync to your Marketplace listings automatically, so families always see real-time availability.
Search bar with filters and categories for Sawyer MarketplaceProvider letting in a group of smiling students into his classroomProvider letting in a group of smiling students into his classroom with Sawyer Marketplace search UI also showing

Automate messages and communications

Save time and keep customers informed

With Sawyer Marketing Suite, you can easily automate campaigns and communications based on customer criteria and behavior to get the right message to the right families via email and SMS messaging.

Fill classes and re-engage families

Send targeted email and SMS campaigns using automated workflows, re-engagement sequences, and new lead nurture streams.

Send the right message to the right people

Group contacts by behavior, enrollment status, or interest so every outreach feels relevant and drives better results.

Simplify social media management

Schedule posts across Facebook and Instagram from one place and leverage AI tools to help generate content when you need a kickstart.
Customers segmented into lists for sending targeted communicationsBusy mom reading a text message on her smartphone while holding her babyBusy mom reading a text message on her smartphone while holding her baby

Trusted by thousands of children’s activity providers

Sawyer has helped us grow while still keeping our programs personal and connected to each family.
Center for Performing Arts & Dance
I love how fast and simple this system is. Especially with staying in contact with my athletes' parents.
Champions in Motion
Sawyer is so user friendly for both myself and parents… don’t know what I would do without it!
Young at Art Company

More features to love

Custom Branded App

Put your brand in customers’ pockets with a mobile app that has your logo, colors, and branding and lets customers book and manage their classes with you.

Online registration

Families can browse, book, and pay for your classes and memberships online at any time, keeping your sessions full and your customers happy.

Automated messaging and reminders

Save time and keep your customers informed of important updates, class reminders, and more without any manual work on your end.

Sawyer Marketing Suite

Automate email, SMS, and social campaigns to nurture leads, keep families engaged, and win back past customers—all synced with your Sawyer data.

Class management

Organize your rosters, store important information, handle logistics, and stay connected to families all in one easy-to-
use platform.

Reporting and analytics

Stay up-to-date on important metrics, dashboards, and reports so you can make data-driven decisions that will help your business grow.
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Frequently Asked Questions

Can parents filter my schedule by age, dates, and interests?

Yes, parents can easily filter your schedule by age, date, location, interests, time, and so much more. This makes it simple for busy parents to find the right activities for their child and book with ease.

How do parents register through Sawyer?

Parents can register to book activities using an embedded schedule on your website or through the Sawyer Marketplace.

What is a client profile?

Sawyer client profiles allow parents to upload the details of their family, including children, birthdays, allergies, payment, and contact information. These profiles are saved on their account and can be used to seamlessly book classes with your business again and again.

How can I communicate with parents?

Within Sawyer, you can easily email parents via class rosters. You can also use Sawyer Marketing Suite to automate email, SMS, and social campaigns that sync with your Sawyer data, so you can send targeted messaging to specific audience segments and behaviors.

Can I accept credit cards, cash, and checks from parents?

Yes! Sawyer enables your business to take card payments, but you can also take other payment methods including ACH (direct deposit). Our system tracks your payments for you for easy accounting.

Is there customer service for parents?

Parents can reach out to Sawyer support at any time through email.